Jiffy Lube // #JIffyLove
This campaign basically brought peace to the world. You're welcome.
By featuring people doing amazing things in their community during the holiday season, Jiffy Lube was able to show some love (and support) for those going out of their way for others.
Check out Terence's story. It got over 450k views, tons of shares, and even more support:
Jiffy Lube continued to feature those making a difference throughout the month.
Also when anyone who opened their mouths and good things about Jiffy Lube came out, we tried to show them some love as well.
Agency: J. Walter Thompson
Art Director: Deb Dewitt